SOCIAL MEDIA BAN
Australia Banning Social Media
In a groundbreaking move, the Australian government has introduced legislation to prohibit children under 16 from accessing major social media platforms, including TikTok, Facebook, Snapchat, Reddit, X, and Instagram. This initiative, announced on November 21, 2024, aims to safeguard young Australians from exposure to harmful online content and to support parents in managing their children's digital engagement.
The proposed law, introduced by Communications Minister Michelle Rowland, seeks to hold social media platforms accountable for preventing underage access. Companies failing to comply could face fines up to 50 million Australian dollars, approximately $33 million USD. The legislation grants platforms a one-year period to implement effective age verification measures.
Government research indicates that nearly two-thirds of Australian teenagers have encountered extremely harmful online content, including material related to drug abuse, suicide, self-harm, and violence. Additionally, one-quarter have been exposed to content promoting unsafe eating habits. Minister Rowland emphasized that the bill aims to establish a societal norm where social media is not a defining aspect of growing up in Australia.
To enforce the age restriction, the government has contracted a consortium led by the British company Age Check Certification Scheme to explore technologies such as age estimation and inference. Importantly, the legislation does not require users to provide personal details to social media companies for age verification. Platforms are mandated to destroy any personal information obtained for this purpose unless users consent to its retention.
The proposed ban does not extend to messaging services, online games, or platforms that substantially support health and education. Minister Rowland noted that while risks exist on these platforms, they do not involve the same algorithmic curation and psychological manipulation aimed at encouraging endless engagement.
The legislation has garnered broad political support, with leaders from all Australian states and territories endorsing the plan. However, some experts in technology and child welfare have expressed concerns. Critics argue that the age limit may be too blunt an instrument to address online risks effectively and caution against potential privacy issues related to age verification processes.
Australia's proposed ban on social media access for children under 16 represents a significant step in addressing online safety concerns. While the initiative aims to protect young users from harmful content, it also raises important discussions about privacy, the role of technology in children's lives, and the responsibilities of social media platforms in fostering safe online environments.